2024 Ford Maverick Overview, Reviews, Ratings & Specs

The Good

The 2024 Ford Maverick offers compelling advantages. Its performance is spirited with the optional EcoBoost engine, while the standard hybrid delivers class-leading efficiency, appealing to practical buyers concerned with fuel costs. Reliability is solid, backed by proven Ford powertrains. Comfort is noteworthy for a truck, with a smooth, car-like ride and a functional, clever design. Its exceptional value proposition, blending affordability with surprising utility, caters to both emotional desires for a versatile truck and practical needs for a low-cost, capable vehicle.

The Bad

While impressive, the 2024 Ford Maverick does have weaknesses to consider. The base hybrid powertrain, while efficient, may feel underpowered for some, and its towing capacity is limited without the EcoBoost and 4K Tow Package. Interior materials, particularly in lower trims, can feel inexpensive, and rear-seat legroom is tight for adults on longer journeys. Road and wind noise can also be noticeable at highway speeds. Furthermore, serious off-road capabilities are minimal, especially without AWD and specific off-road packages.

2024 Ford Maverick: Quick Overview

• Engine Options: The 2024 Ford Maverick offers two distinct powertrains. The standard engine is a 2.5-liter hybrid four-cylinder, paired with a continuously variable transmission (CVT) and front-wheel drive (FWD). The optional engine is a more powerful 2.0-liter EcoBoost turbocharged four-cylinder, available with an eight-speed automatic transmission, and offered in either FWD or all-wheel drive (AWD).
• Horsepower: The 2.5-liter hybrid produces a combined 191 horsepower. The 2.0-liter EcoBoost engine delivers a robust 250 horsepower.
• Fuel Economy (EPA estimates):
  • 2.5L Hybrid FWD: An impressive 42 MPG city / 33 MPG highway / 37 MPG combined.
  • 2.0L EcoBoost FWD: 23 MPG city / 30 MPG highway / 26 MPG combined.
  • 2.0L EcoBoost AWD: 22 MPG city / 29 MPG highway / 25 MPG combined.
• 0-60 MPH Times:
  • 2.0L EcoBoost AWD: Approximately 6.0-6.4 seconds, making it surprisingly quick for a compact truck.
  • 2.5L Hybrid FWD: Approximately 7.7-8.0 seconds, prioritizing efficiency over raw speed.
• Towing Capacity:
  • 2.5L Hybrid: 2,000 pounds.
  • 2.0L EcoBoost: 2,000 pounds standard; increases to an impressive 4,000 pounds when equipped with the optional 4K Tow Package.
• Payload Capacity: Up to 1,500 pounds, depending on configuration.
• Key Trim-Level Features:
  • XL: The base work truck. Includes an 8-inch touchscreen with Apple CarPlay® and Android Auto™, a 4.2-inch instrument cluster screen, cloth seats, manual single-zone climate control, and manual side mirrors. Features FordPass™ Connect.
  • XLT: Builds on the XL with unique exterior styling, 17-inch painted aluminum wheels, cruise control, power mirrors, nicer cloth upholstery, a power-locking tailgate, and additional storage cubbies in the bed.
  • Lariat: The top-tier trim. Adds premium features like 18-inch machined-face aluminum wheels, LED headlamps, an upgraded 6.5-inch digital instrument cluster, ActiveX™ (faux leather) trimmed seats, an 8-way power-adjustable driver's seat, dual-zone electronic automatic temperature control, and a leather-wrapped steering wheel. Many advanced driver-assistance features are standard or optional on this trim.
• Bed Features: All trims come with the innovative FLEXBED™ system, designed for DIY customization and offering various tie-downs and provisions for dividers.

2024 Ford Maverick Specifications

Vehicle History Report

What Problems Does the 2024 Ford Maverick Have?

As a relatively new model, the 2024 Ford Maverick has benefited from initial design refinements, though some issues from earlier model years may still surface or remain common themes. Frequently reported problems tend to be minor, often relating to infotainment system glitches or occasional rough shifting experiences with the 8-speed automatic transmission in some 2.0L EcoBoost AWD models. Some owners have noted minor interior rattles or fit-and-finish inconsistencies, particularly in the lower trims.

Regarding recalls, the 2024 model year is still quite new, so comprehensive recall data may evolve. However, it's important to look at its predecessors. For example, the 2022 and 2023 Maverick models faced a few recalls, including issues related to the trailer brake controller software, which could prevent trailer brakes from activating, and some involving seat belt retractors. There was also a notable recall for certain 2022 models where the hybrid engine's wiring harness could come into contact with the air conditioning compressor pulley, potentially leading to wiring damage and increasing the risk of fire. While Ford has implemented fixes for these, it highlights areas where manufacturing tolerances need close monitoring.

Long-term reliability concerns for the Maverick are generally low. Both the 2.0L EcoBoost engine and the 2.5L hybrid system are proven powertrains used across other Ford and Lincoln models, indicating strong durability. The hybrid system, in particular, shares components with reliable Ford Escape Hybrid and C-Max Hybrid vehicles. Regular maintenance is key to mitigating potential issues like transmission wear or battery degradation in the hybrid, though the main hybrid battery typically has a long warranty. Owners should always check the NHTSA website for the most current recall information specific to their VIN.

How long will the 2024 Ford Maverick last?

The 2024 Ford Maverick, leveraging established Ford powertrains, is projected to be a durable vehicle capable of delivering excellent long-term service. Based on owner data from similar Ford models and good maintenance habits, an average mileage of 150,000 to 200,000 miles is a reasonable expectation. Many owners report their Mavericks could comfortably exceed 200,000 miles with diligent care, especially the robust hybrid powertrain. This translates to an estimated service life of 10 to 15 years for most drivers.

Long-term durability is a strong suit, particularly for the hybrid system which is known for its longevity in other Ford vehicles. The unibody construction provides a solid platform, less prone to the frame rust issues that can plague traditional body-on-frame trucks in certain climates. Over time, typical wear items like suspension components, brakes, and minor electrical accessories will require attention. While interior materials in the XL and XLT trims are durable, they might show signs of wear quicker than premium surfaces. Overall, the Maverick is built to last, providing economical transport for many years.

What Technology & Safety Features are Included?

The 2024 Ford Maverick comes well-equipped with built-in technology, entertainment, and a strong suite of driver-assistance and safety features, offering a modern and secure driving experience. Every Maverick includes a standard 8-inch touchscreen infotainment system, supporting both Apple CarPlay® and Android Auto™ wirelessly for seamless smartphone integration. This system is user-friendly and responsive. FordPass™ Connect is also standard, allowing owners to remotely start, lock/unlock, and locate their vehicle via a smartphone app. For entertainment, an AM/FM stereo is standard, with an optional premium B&O Sound System by Bang & Olufsen available on higher trims, delivering enhanced audio quality.

In terms of driver-assistance and safety, the Maverick features Ford Co-Pilot360™ technology. Standard safety features include Pre-Collision Assist with Automatic Emergency Braking, which helps prevent or mitigate frontal collisions, and Auto High-Beam Headlamps. Optional features, often bundled in packages or standard on higher trims like the Lariat, significantly enhance safety and convenience. These include: Blind Spot Information System (BLIS®) with Cross-Traffic Alert, which warns drivers of vehicles in their blind spots and approaching traffic when backing up; Lane-Keeping System, designed to help prevent unintentional lane departures; Adaptive Cruise Control with Stop-and-Go, maintaining a set distance from the vehicle ahead; and Rear Parking Sensors.

All Mavericks come with a comprehensive airbag system, anti-lock brakes (ABS), traction control, and electronic stability control. A rearview camera is standard for safer maneuvering. Regarding crash-test ratings, the 2024 Ford Maverick, like its predecessors, typically performs well. The National Highway Traffic Safety Administration (NHTSA) often awards the Maverick an Overall 4-star safety rating, with strong performance in side-impact tests, often earning 5 stars. The Insurance Institute for Highway Safety (IIHS) has also given it "Good" ratings in most crashworthiness categories, making it eligible for their "Top Safety Pick" award in certain configurations and model years, demonstrating its robust safety construction.

What Colors Options are Available?

2024 Ford Maverick Prices and Market Value

When new, the 2024 Ford Maverick maintains its position as one of the most affordable new vehicles on the market, especially for a pickup truck. Starting prices for the XL Hybrid typically begin around $23,815 (MSRP, excluding destination charges), with the XLT trim usually in the mid-$26,000s, and the top-tier Lariat trim often starting around $34,855. Fully optioned Lariat EcoBoost AWD models can approach or slightly exceed $40,000.

The used market for the Maverick has been exceptionally strong since its launch. Due to high demand, limited production, and long wait times for new orders, used 2022 and 2023 models frequently sell at or even above their original MSRP, especially for hybrid variants or well-equipped EcoBoost models. This indicates very low initial depreciation, a significant advantage for owners. Factors heavily affecting its resale value include the desirable hybrid powertrain, the presence of the 4K Tow Package for EcoBoost models, AWD capability, higher trim levels (Lariat), and overall vehicle condition. As more Mavericks enter the market, depreciation will normalize, but its unique value proposition and efficiency are likely to keep its resale value robust compared to many other vehicles.

2024 Ford Maverick Cost of Ownership

The 2024 Ford Maverick is a highly economical vehicle to own in the long term, offering excellent value. Insurance costs are generally quite affordable, benefiting from its lower purchase price, good safety ratings, and the fact that it's not typically associated with high-risk driving. Fuel costs are remarkably low, especially for the hybrid model, which boasts class-leading fuel economy, making it one of the cheapest vehicles to fuel up. Even the EcoBoost models offer respectable MPG for a truck.

Maintenance expenses are in line with other Ford compact vehicles, meaning they are generally reasonable and accessible, with parts being widely available. Given its relatively new status, major repair costs are unlikely to be a significant factor early in its lifespan, covered by Ford's warranty. Over a longer term, routine maintenance and minor wear-and-tear repairs are typical. Overall, the Maverick represents an outstandingly economical choice for long-term ownership, thanks to its low entry price, impressive fuel efficiency, and manageable maintenance requirements.

2024 Ford Maverick Fuel Efficiency

2024 Ford Maverick Safety Rating

2024 Ford Maverick Warranty

2024 Ford Maverick Insurance

How Does the 2024 Ford Maverick Compare to Other Truck?

The 2024 Ford Maverick occupies a unique niche, primarily competing with the Hyundai Santa Cruz, and to a lesser extent, the larger and more expensive Honda Ridgeline. When stacked against these rivals, the Maverick shines brightly in several key areas.

• Performance: The Maverick offers two distinct personalities. The standard 2.5L Hybrid (191 hp) is an efficiency champion, delivering superior fuel economy unmatched by rivals. The optional 2.0L EcoBoost (250 hp) provides strong acceleration and a 4,000-pound towing capacity with the optional package, outperforming the Santa Cruz's base engine and matching its optional turbo. The Santa Cruz offers a 2.5L naturally aspirated (191 hp) or a 2.5L turbo (281 hp), providing more base power but less hybrid efficiency. The Ridgeline's standard V6 (280 hp) is more powerful overall but less fuel-efficient.
• Features & Design: The Maverick's interior is practical and functional, designed for utility and DIY customization with its FLEXBED™ system. It offers modern tech like an 8-inch touchscreen with wireless Apple CarPlay®/Android Auto™. The Santa Cruz feels more like an SUV interior, with a more refined design and some premium touches, but its bed is slightly smaller. The Ridgeline, being larger, offers a more spacious and upscale cabin with superior ride comfort, and a unique in-bed trunk. The Maverick's design is more traditional 'truck-like' in its compactness and rugged aesthetic, while the Santa Cruz leans heavily into SUV styling.
• Reliability: All three vehicles are generally considered reliable. Ford's hybrid system is well-proven, and the EcoBoost engine is widely used. Hyundai also has a strong reputation for reliability, and Honda is legendary. Long-term reliability should be good for all.
• Price: This is where the Maverick truly stands out. With a starting MSRP significantly lower than both the Santa Cruz (which starts several thousand dollars higher) and the considerably more expensive Ridgeline (often starting over $40,000), the Maverick offers unparalleled value. Its affordability is a major draw, making truck ownership accessible to a broader audience.

Recommended Alternatives:

• Hyundai Santa Cruz: If you prioritize a more car-like ride, a slightly more refined interior, and don't mind paying a premium for a sportier aesthetic and stronger base power.
• Compact SUVs (e.g., Ford Escape, Toyota RAV4, Honda CR-V): If you need the utility and space of a small crossover but don't require an open bed.

The Maverick remains the best choice for those seeking maximum utility, efficiency, and affordability in a compact truck package.

Final Verdict: Is the 2024 Ford Maverick a Good Truck?

The 2024 Ford Maverick is an outstanding proposition, ideal for a diverse range of buyers seeking versatility, efficiency, and exceptional value. It's perfect for urban dwellers, small business owners, DIY enthusiasts, or college students who need light hauling capability without the bulk or expense of a full-size or even mid-size truck. Its fuel economy, particularly the hybrid, makes it a smart choice for budget-conscious commuters.

The Maverick is absolutely worth buying. It fills a critical gap in the market, offering the practicality of a truck bed combined with the drivability and efficiency of a crossover SUV. For most, buying new is the recommended approach, especially if you're targeting the hybrid model, as demand often leads to markups or long wait times for new orders. If a used model becomes available near its original MSRP, it represents an excellent value due to minimal depreciation.

Consider the XL Hybrid for the ultimate in affordability and fuel efficiency. The XLT trim offers a fantastic balance of added features and value. Opt for the 2.0L EcoBoost with the 4K Tow Package if you need the increased towing capacity for trailers or heavier loads. Overall, the Maverick is a smart, practical, and highly recommended vehicle.

2024 Ford Maverick Owner Reviews

Cathleen V

Cathleen is an exceptional freelance writer covering hot topics in the automotive world from a gearhead's perspective. Her articles delve into various aspects of automotive technology and history, offering readers detailed insights into engine performance, reliability, and maintenance. Through her engaging and informative writing, Cathleen provides valuable information to automotive enthusiasts and consumers alike, helping them make informed decisions about vehicle maintenance and purchases.