The 1985 Mercury Cougar, part of a line dating back to 1967, was a popular personal luxury coupe. For 1985, it featured a sleek, aerodynamic design and was available as a two-door coupe. Key trims included the base model, the GS, and the upscale LS, with original pricing ranging from approximately $12,000 to $16,000. Its popularity stemmed from its blend of sporty styling and comfortable cruising, appealing to buyers seeking a stylish yet practical American coupe.
The Good
The 1985 Cougar offered a comfortable ride, stylish exterior design, and decent performance for its class. Its appealing aesthetics and well-appointed interior catered to emotional desires, while its respectable fuel economy and a relatively accessible price point made it a practical choice for many.
The Bad
Potential buyers should be aware of common issues such as rust, particularly in the lower body panels and wheel wells. Electrical system gremlins, including problems with the power windows and dashboard lights, can also arise. Transmission issues and premature wear on suspension components are other points to scrutinize.
1985 Mercury Cougar: Quick Overview
- Engine Options: The 1985 Mercury Cougar was primarily offered with two engine choices:
- A 3.8-liter (232 cubic inch) V6 engine.
- An optional 5.0-liter (302 cubic inch) V8 engine, which was the more performance-oriented option.
- Horsepower:
- The 3.8L V6 typically produced around 110-120 horsepower.
- The 5.0L V8 offered a more robust output, generally ranging from 140-155 horsepower, depending on the specific configuration and carburetor.
- Fuel Economy:
- Fuel economy varied significantly between the engines and transmission. The 3.8L V6 could achieve EPA estimates in the range of 18-20 MPG city and 24-27 MPG highway.
- The 5.0L V8 was considerably less efficient, with estimates often falling in the 15-17 MPG city and 20-23 MPG highway range.
- 0-60 Times:
- Acceleration figures were not a primary focus for this vehicle, but with the 5.0L V8, 0-60 MPH times were generally in the mid-to-high 9-second range, making it respectable for its class. The V6 would be notably slower.
- Towing Capacity: Towing capacity was not a commonly advertised or utilized feature for the Mercury Cougar, as it was designed primarily as a personal luxury coupe and not a utility vehicle. Therefore, it is not typically listed or recommended for towing.
- Trim-Level Features:
- Base Model: Featured standard amenities like power steering, power brakes, automatic transmission, and an AM/FM stereo. Cloth seating was common.
- GS Trim: Added upgrades such as upgraded cloth or vinyl seating, a better sound system, power windows and door locks, and often featured a sportier suspension tuning.
- LS Trim: Represented the top-tier luxury offering, typically including leather seating, automatic climate control, cruise control, tilt steering wheel, alloy wheels, and premium exterior trim.
- Optional Features: Many Cougars could be optioned with features like a sunroof, upgraded sound systems (including cassette players), a rear defroster, air conditioning (standard on some higher trims), and anti-lock brakes (ABS) on later models.
1985 Mercury Cougar Specifications
Vehicle Information
| Year | 1985 |
| Make | Mercury |
| Model | Cougar |
| Trim | - |
| Style | Coupe |
| Type | Coupe |
| Category | Compact Car |
Manufacturing Details
| Made In | United States |
| Manufacturing City | LORAIN |
Dimensions
| Doors | 2-Door |
| Curb Weight | - |
| Gross Vehicle Weight Rating | - |
| Overall Height | - |
| Overall Length | - |
| Overall Width | - |
| Wheelbase Length | - |
| Standard Seating | - |
Engine & Performance
| Engine | 2.3-L L-4 OHV 8V |
| Engine Size | 2.3L |
| Engine Cylinders | 4 |
| Transmission | - |
| Transmission Type | - |
| Transmission Speeds | - |
| Drivetrain | Rear-Wheel Drive |
Additional Features
| Anti-Brake System | - |
| Steering Type | - |
Pricing
| Manufacturer Suggested Retail Price (MSRP) | - |
| Invoice Price | - |
| Delivery Charges | - |
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What Problems Does the 1985 Mercury Cougar Have?
The 1985 Mercury Cougar, like many vehicles of its era, is susceptible to certain common issues that can affect long-term reliability. One of the most prevalent concerns is rust. Due to its construction and age, corrosion can affect the unibody structure, especially in areas prone to moisture and salt, such as the rocker panels, wheel wells, floor pans, and around window seals. Addressing rust proactively is crucial for preserving the vehicle's structural integrity.
Electrically, there are frequently reported problems. The dashboard instrument cluster, particularly the gauges, can become unreliable or fail altogether. Power windows and door locks are also known to develop issues, often due to worn-out motors, faulty switches, or damaged wiring harnesses. The climate control system, including the blower motor and air conditioning components, can also be a source of trouble.
Mechanically, the automatic transmissions, particularly the C6 or AOD found in V8 models, can experience wear over time, leading to slipping or delayed engagement. Rear main seal leaks on the V8 engines are not uncommon. The suspension system, including ball joints, tie rod ends, and bushings, can also wear out, leading to poor handling and noisy operation. Brake components, especially rotors and calipers, might require frequent attention.
While specific recalls for the 1985 model year are less extensively documented than for more modern vehicles, it is always advisable to check with the NHTSA for any safety-related recalls that might have been issued. However, the primary long-term reliability concerns revolve around the general wear and tear of components associated with a vehicle of this age, particularly in the drivetrain, electrical systems, and body integrity due to rust.
Electrically, there are frequently reported problems. The dashboard instrument cluster, particularly the gauges, can become unreliable or fail altogether. Power windows and door locks are also known to develop issues, often due to worn-out motors, faulty switches, or damaged wiring harnesses. The climate control system, including the blower motor and air conditioning components, can also be a source of trouble.
Mechanically, the automatic transmissions, particularly the C6 or AOD found in V8 models, can experience wear over time, leading to slipping or delayed engagement. Rear main seal leaks on the V8 engines are not uncommon. The suspension system, including ball joints, tie rod ends, and bushings, can also wear out, leading to poor handling and noisy operation. Brake components, especially rotors and calipers, might require frequent attention.
While specific recalls for the 1985 model year are less extensively documented than for more modern vehicles, it is always advisable to check with the NHTSA for any safety-related recalls that might have been issued. However, the primary long-term reliability concerns revolve around the general wear and tear of components associated with a vehicle of this age, particularly in the drivetrain, electrical systems, and body integrity due to rust.
How long will the 1985 Mercury Cougar last?
With diligent maintenance, a 1985 Mercury Cougar can reasonably achieve an average of 150,000 to 200,000 miles of service life. Owners who adhere to regular oil changes, fluid flushes, and timely replacement of wear-and-tear items can significantly extend its lifespan. The V8 engines, in particular, are known for their robustness if properly cared for. However, long-term durability is significantly challenged by rust; severely corroded unibodies can prematurely end a vehicle's service life regardless of mechanical condition. Electrical gremlins and transmission wear are also common weaknesses that can emerge over time, requiring attention to maintain reliable operation.
What Technology & Safety Features are Included?
The 1985 Mercury Cougar offered a selection of tech and safety features typical for its era, focusing more on comfort and convenience than advanced electronics. Standard entertainment typically included an AM/FM radio, with optional upgrades to include a cassette player, providing a basic audio experience. The focus was on a comfortable cabin, with features like power windows and door locks available, especially on higher trims like the LS, enhancing the driver and passenger experience.
Driver-assistance features were rudimentary by today's standards. Cruise control was a common option, aiding highway comfort. Power steering and power brakes were standard, making the vehicle easy to maneuver and control. Optional anti-lock braking systems (ABS) began to appear on some Ford/Mercury products around this time, and while not universally standard, it was an available safety enhancement for those who opted for it.
Safety features were primarily mechanical and structural. Standard safety equipment included seat belts, padded dashboards, and energy-absorbing steering columns. Side-impact protection was beginning to be a consideration, but not as robust as in later decades. The vehicle's frame and body construction were designed to provide a degree of passive safety.
Crash-test ratings for vehicles from the mid-1980s are not as comprehensive or standardized as modern NHTSA or IIHS tests. Data from this specific model year and trim level is scarce. However, vehicles of this type and era generally performed moderately in frontal impacts, with a greater emphasis on occupant restraint systems rather than advanced crumple zones or airbag technology (airbags were not standard or widely available at this time). Side-impact protection was also a developing area. Potential buyers should consider that safety technology was far less advanced compared to current vehicles.
Driver-assistance features were rudimentary by today's standards. Cruise control was a common option, aiding highway comfort. Power steering and power brakes were standard, making the vehicle easy to maneuver and control. Optional anti-lock braking systems (ABS) began to appear on some Ford/Mercury products around this time, and while not universally standard, it was an available safety enhancement for those who opted for it.
Safety features were primarily mechanical and structural. Standard safety equipment included seat belts, padded dashboards, and energy-absorbing steering columns. Side-impact protection was beginning to be a consideration, but not as robust as in later decades. The vehicle's frame and body construction were designed to provide a degree of passive safety.
Crash-test ratings for vehicles from the mid-1980s are not as comprehensive or standardized as modern NHTSA or IIHS tests. Data from this specific model year and trim level is scarce. However, vehicles of this type and era generally performed moderately in frontal impacts, with a greater emphasis on occupant restraint systems rather than advanced crumple zones or airbag technology (airbags were not standard or widely available at this time). Side-impact protection was also a developing area. Potential buyers should consider that safety technology was far less advanced compared to current vehicles.
What Colors Options are Available?
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In the meantime, feel free to explore the other sections for more content.
1985 Mercury Cougar Prices and Market Value
When new, the 1985 Mercury Cougar had a price range from approximately $12,000 for the base model to over $16,000 for well-optioned LS trims. As with most vehicles of this age, the Cougar has experienced significant depreciation. Current used market prices vary widely, typically ranging from $2,000 for models in fair condition needing work, to $8,000 or more for pristine, low-mileage examples, especially collector-grade V8 models. Factors affecting resale value include the vehicle's condition (rust is a major detractor), originality, mileage, the presence of desirable options like the 5.0L V8, and overall maintenance history. Well-maintained, rust-free examples are increasingly sought after by enthusiasts.
1985 Mercury Cougar Cost of Ownership
Owning a 1985 Mercury Cougar can be relatively economical if you're a DIY mechanic, but can become costly otherwise. Insurance premiums are generally low due to its age and collector status, often falling into classic car policies. Fuel costs depend heavily on the engine; the V8 will be thirstier than the V6. Maintenance is affordable for common parts, but specialized repairs, especially for electrical issues, can add up. Repair costs can be moderate, with parts availability being decent for common wear items, but more obscure components might be harder to source. Overall, it's not a high-cost vehicle to own compared to modern cars, but requires proactive maintenance to avoid expensive issues.
1985 Mercury Cougar Fuel Efficiency
Fuel Type
Gasoline
Fuel Capacity
-
City Mileage
-
Highway Mileage
-
1985 Mercury Cougar Warranty
Basic
Original warranty
0 months / No data
Estimated remaining
Expired
Powertrain
Original warranty
0 months / No data
Estimated remaining
Expired
Rust
Original warranty
0 months / No data
Estimated remaining
Expired
1985 Mercury Cougar Insurance
Insurance for a 1985 Mercury Cougar is moderately priced, reflecting its status as a Coupe with strong safety ratings and
reasonable repair costs.
reasonable repair costs.
How Does the 1985 Mercury Cougar Compare to Other Coupe?
The 1985 Mercury Cougar competed in the personal luxury coupe segment against strong rivals like the Chevrolet Camaro, Pontiac Firebird, Ford Mustang, and Dodge Daytona. In terms of performance, the V8-equipped Cougar was competitive, particularly with the 5.0L option, offering decent acceleration for its class, comparable to the Mustang GT and V8 Camaros/Firebirds. However, the base V6 was less potent than many of its competitors' standard offerings.
Features were a strong suit for the Cougar, emphasizing comfort and luxury. It generally offered a more plush interior and a smoother ride than its sportier rivals like the Mustang or Camaro. Competitors like the Dodge Daytona offered more advanced (for the time) front-wheel-drive platforms and turbocharging options, while the Cougar stuck to a more traditional rear-wheel-drive V6/V8 formula. The Cougar's design was sleek and stylish, aiming for a sophisticated look, whereas the Camaro and Firebird were more overtly sporty, and the Mustang blended both.
Reliability is where the Cougar, like many American cars of the era, could be a mixed bag. While the V8 engines were generally robust, electrical gremlins and rust were common issues that could plague it, potentially more so than some Japanese competitors. Rivals like the Toyota Celica or Nissan 300ZX offered higher perceived reliability and better build quality, though often at a higher price point or with less emphasis on American-style luxury.
Price-wise, the Cougar was positioned in the mid-range of this segment. It was typically more affordable than a comparable imported luxury coupe but often more expensive than the base models of American muscle cars.
Alternatives:
Features were a strong suit for the Cougar, emphasizing comfort and luxury. It generally offered a more plush interior and a smoother ride than its sportier rivals like the Mustang or Camaro. Competitors like the Dodge Daytona offered more advanced (for the time) front-wheel-drive platforms and turbocharging options, while the Cougar stuck to a more traditional rear-wheel-drive V6/V8 formula. The Cougar's design was sleek and stylish, aiming for a sophisticated look, whereas the Camaro and Firebird were more overtly sporty, and the Mustang blended both.
Reliability is where the Cougar, like many American cars of the era, could be a mixed bag. While the V8 engines were generally robust, electrical gremlins and rust were common issues that could plague it, potentially more so than some Japanese competitors. Rivals like the Toyota Celica or Nissan 300ZX offered higher perceived reliability and better build quality, though often at a higher price point or with less emphasis on American-style luxury.
Price-wise, the Cougar was positioned in the mid-range of this segment. It was typically more affordable than a comparable imported luxury coupe but often more expensive than the base models of American muscle cars.
Alternatives:
- Ford Mustang: For a sportier driving experience with similar V8 power options, the Mustang is a close cousin and often more readily available.
- Chevrolet Camaro/Pontiac Firebird: Offer more aggressive styling and performance-oriented handling, especially in V8 trims.
- Dodge Daytona/Chrysler Laser: Provide a different approach with front-wheel-drive and turbocharged options, appealing to those seeking a more modern (for the time) feel.
- Toyota Supra/Nissan 300ZX: For superior build quality and potentially higher long-term reliability, these Japanese coupes are excellent alternatives, though typically more expensive and with a different luxury ethos.
Final Verdict: Is the 1985 Mercury Cougar a Good Coupe?
The 1985 Mercury Cougar is ideal for individuals seeking a stylish, comfortable, and relatively affordable personal luxury coupe from the mid-1980s. It appeals to nostalgia enthusiasts and those who appreciate classic American automotive design. It is worth buying for those who prioritize a smooth ride, a quiet cabin, and a bit of sporty flair, particularly if they find a well-maintained V8 model.
Buying this vehicle is best considered in the used market, as new examples are unavailable. The conditions under which it's most advisable to buy include finding a car with minimal rust, a documented maintenance history, and preferably the 5.0L V8 engine for better performance. Lower mileage and original condition examples will command higher prices but offer a more rewarding ownership experience. It's a good buy for hobbyists who enjoy classic cars and are prepared for the typical maintenance needs of a vehicle from this era.
Buying this vehicle is best considered in the used market, as new examples are unavailable. The conditions under which it's most advisable to buy include finding a car with minimal rust, a documented maintenance history, and preferably the 5.0L V8 engine for better performance. Lower mileage and original condition examples will command higher prices but offer a more rewarding ownership experience. It's a good buy for hobbyists who enjoy classic cars and are prepared for the typical maintenance needs of a vehicle from this era.
Eugene S
Eugene is an automotive enthusiast with over 15 years of experience in the used car market. As a writer at VINCheck.info, he brings deep industry insight and a passion for cars, helping readers make smart, informed decisions. Eugene has written hundreds of used car reviews and is known for breaking down complex automotive topics into clear, actionable advice. Over the years, he has driven and worked on a wide range of vehicles—starting with tuning street cars in his early days and eventually focusing on performance upgrades and reliability improvements. Today, he specializes in evaluating used vehicles through the lens of real-world ownership and enthusiast needs. A longtime fan of Porsche, Eugene especially appreciates vehicles that blend durability with driving enjoyment.