The 2010 BMW 7 Series represents the fifth generation of BMW's flagship luxury sedan, known for its blend of performance and opulence. Available as a four-door sedan, it offered a choice of trims, including the 750i, 750Li, and the high-performance 760Li. The 7 Series stood out for its advanced technology, powerful engine options, and spacious, luxurious interior. New, it ranged approximately from $70,000 to over $130,000 depending on the trim and options.
The Good
The 2010 BMW 7 Series boasts exhilarating performance from its powerful engines, coupled with a smooth, comfortable ride. Its elegant design and luxurious interior appeal to emotional buyers, while practical buyers appreciate the advanced technology and spacious cabin. While not the most fuel-efficient, its impressive features and performance justify the compromise.
The Bad
Potential weaknesses of the 2010 BMW 7 Series include higher maintenance costs compared to non-luxury vehicles. Watch out for potential issues with the complex electronics, including the iDrive system. Suspension components and oil leaks are also common areas for concern. Regular maintenance is crucial to mitigate these risks.
2010 BMW 7 Series: Quick Overview
- Engine Options:
- 750i/750Li: 4.4L Twin-Turbo V8
- 760Li: 6.0L V12
- Horsepower:
- 750i/750Li: 400 hp
- 760Li: 535 hp
- Fuel Economy (MPG): (Estimates vary based on driving conditions)
- 750i/750Li: 15 city / 22 highway
- 760Li: 13 city / 20 highway
- 0-60 Times:
- 750i/750Li: Approximately 5.2 seconds
- 760Li: Approximately 4.5 seconds
- Towing Capacity: Not recommended or specified by BMW.
- Trim-Level Features:
- 750i/750Li: Leather upholstery, navigation system, premium sound system, sunroof, power seats, parking sensors, adaptive headlights, and BMW's iDrive system. The Li version offers extended wheelbase with increased rear legroom.
- 760Li: Includes all the features of the 750Li, plus upgraded leather, massaging rear seats, rear entertainment system, and more luxurious interior trim.
- Optional Features: Many features were optional, including adaptive cruise control, lane departure warning, night vision, head-up display, and upgraded audio systems.
2010 BMW 7 Series Specifications
Vehicle Information
| Year | 2010 |
| Make | BMW |
| Model | 7-Series |
| Trim | - |
| Style | All-Wheel Drive |
| Type | Sedan |
| Category | Large Car |
Manufacturing Details
| Made In | Germany |
| Manufacturing City | DINGOLFING |
Dimensions
| Doors | 4-Door |
| Curb Weight | 4718 pounds |
| Gross Vehicle Weight Rating | - |
| Overall Height | - |
| Overall Length | - |
| Overall Width | - |
| Wheelbase Length | - |
| Standard Seating | - |
Engine & Performance
| Engine | 4.4 8 |
| Engine Size | 4.4L |
| Engine Cylinders | 8 |
| Transmission | - |
| Transmission Type | Automatic |
| Transmission Speeds | - |
| Drivetrain | All-Wheel Drive |
Additional Features
| Anti-Brake System | - |
| Steering Type | - |
Pricing
| Manufacturer Suggested Retail Price (MSRP) | $85,000 |
| Invoice Price | $78,200 |
| Delivery Charges | $875 |
Vehicle History Report
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What Problems Does the 2010 BMW 7 Series Have?
The 2010 BMW 7 Series has been known to have several frequently reported problems. One of the most common issues involves oil leaks, particularly from valve cover gaskets and the oil filter housing. Electrical problems, including glitches with the iDrive system and various sensors, are also reported. The complex air suspension system can be prone to failures, leading to costly repairs. Some owners have reported issues with the cooling system, including thermostat and water pump failures.
Recalls for the 2010 7 Series have addressed issues such as potential fuel pump failures and problems with the brake vacuum hose, which could reduce braking performance. Long-term reliability concerns center around the aging of the complex electronics and the potential for expensive repairs as components begin to fail. It's important to carefully inspect any used 2010 7 Series for signs of these issues and review its maintenance history. Models with the V12 engine (760Li) often have higher maintenance costs due to the engine's complexity.
Recalls for the 2010 7 Series have addressed issues such as potential fuel pump failures and problems with the brake vacuum hose, which could reduce braking performance. Long-term reliability concerns center around the aging of the complex electronics and the potential for expensive repairs as components begin to fail. It's important to carefully inspect any used 2010 7 Series for signs of these issues and review its maintenance history. Models with the V12 engine (760Li) often have higher maintenance costs due to the engine's complexity.
How long will the 2010 BMW 7 Series last?
A 2010 BMW 7 Series, with proper maintenance, can realistically achieve 150,000 to 200,000 miles or more. However, longevity heavily depends on consistent maintenance habits. Neglecting scheduled services can lead to premature wear and costly repairs. Key to long-term durability is addressing oil leaks, cooling system issues, and suspension problems promptly. The electronics, while advanced, can be a weakness over time, with potential for glitches and failures. Regular fluid changes (engine oil, transmission, coolant) are critical for maximizing the car's lifespan.
What Technology & Safety Features are Included?
The 2010 BMW 7 Series came equipped with a range of advanced technology features for its time. Standard features included BMW's iDrive infotainment system, navigation, a premium sound system, Bluetooth connectivity, and parking sensors. Entertainment features included a CD player, satellite radio, and available rear-seat entertainment systems with screens. Driver-assistance features included adaptive headlights, rain-sensing wipers, and stability control.
Optional features included adaptive cruise control, lane departure warning, blind-spot monitoring, night vision, and a head-up display. Safety features included front and side airbags, as well as curtain airbags for both rows of seats.
Crash-test ratings from the IIHS (Insurance Institute for Highway Safety) and NHTSA (National Highway Traffic Safety Administration) were generally positive, though specific ratings may vary. The 2010 7 Series was designed with a robust structure and multiple safety systems to protect occupants in the event of a collision. However, checking the latest crash test data from these organizations is recommended for the most up-to-date information.
Optional features included adaptive cruise control, lane departure warning, blind-spot monitoring, night vision, and a head-up display. Safety features included front and side airbags, as well as curtain airbags for both rows of seats.
Crash-test ratings from the IIHS (Insurance Institute for Highway Safety) and NHTSA (National Highway Traffic Safety Administration) were generally positive, though specific ratings may vary. The 2010 7 Series was designed with a robust structure and multiple safety systems to protect occupants in the event of a collision. However, checking the latest crash test data from these organizations is recommended for the most up-to-date information.
What Colors Options are Available?
Exterior Colors
Alpine White
Black Sapphire Metallic
Space Gray Metallic
Titanium Silver Metallic
Deep Sea Blue Metallic
Platinum Gray Metallic
Imperial Blue Metallic
Havanna Metallic
Vermilion Red Metallic
Citrin Black Metallic
Amethyst Gray Metallic
Interior Colors
Milano Beige
Black
Oyster
Cinnamon Brown
2010 BMW 7 Series Prices and Market Value
When new, the 2010 BMW 7 Series ranged from approximately $70,000 to over $130,000, depending on the trim and options selected. Currently, used market prices typically range from $10,000 to $20,000, but can vary based on condition, mileage, and location. The 7 Series experiences significant depreciation due to its higher maintenance costs and the availability of newer models with updated technology. Factors affecting resale value include the car's condition, service history, and the presence of desirable options. Lower mileage examples in excellent condition command higher prices.
2010 BMW 7 Series Cost of Ownership
The 2010 BMW 7 Series is generally considered costly to own. Insurance premiums are higher due to the vehicle's value and performance. Fuel costs can be significant, especially with the V8 and V12 engines. Maintenance and repair costs are also higher than average, owing to the car's complexity and the price of BMW parts. Long-term ownership requires a commitment to regular maintenance to mitigate potential issues. This car is not economical compared to mainstream sedans.
2010 BMW 7 Series Fuel Efficiency
Fuel Type
Gasoline (Required)
Fuel Capacity
21.7 gallons
City Mileage
14 miles/gallon
Highway Mileage
20 miles/gallon
2010 BMW 7 Series Safety Rating
NHTSA
IIHS
2010 BMW 7 Series Insurance
Insurance for a 2010 BMW 7 Series is moderately priced, reflecting its status as a Sedan with strong safety ratings and
reasonable repair costs.
reasonable repair costs.
How Does the 2010 BMW 7 Series Compare to Other Sedan?
The 2010 BMW 7 Series competed with other luxury sedans like the Mercedes-Benz S-Class, Audi A8, Lexus LS, and Jaguar XJ. In terms of performance, the 7 Series offered comparable power and handling to the S-Class and A8. Feature-wise, it was competitive, with a similar array of luxury amenities and technology. However, the 7 Series generally lagged behind the Lexus LS in terms of reliability.
In terms of price, the 7 Series was similar to the S-Class and A8 when new, but depreciates more quickly. Today, used examples can be found at comparable prices to its rivals. For buyers prioritizing reliability and lower running costs, the Lexus LS may be a better alternative. The Mercedes-Benz S-Class offers a similar level of luxury and technology with potentially better resale value. The Audi A8 provides a sportier driving experience. Each alternative has its strengths and weaknesses; the best choice depends on the buyer's priorities.
In terms of price, the 7 Series was similar to the S-Class and A8 when new, but depreciates more quickly. Today, used examples can be found at comparable prices to its rivals. For buyers prioritizing reliability and lower running costs, the Lexus LS may be a better alternative. The Mercedes-Benz S-Class offers a similar level of luxury and technology with potentially better resale value. The Audi A8 provides a sportier driving experience. Each alternative has its strengths and weaknesses; the best choice depends on the buyer's priorities.
Ranks #672 Sedan
| 1 | 2023 Toyota Camry | (5.0★) |
| 2 | 2023 Honda Accord | (0.0★) |
| 3 | 2023 Lexus ES | (0.0★) |
| 4 | 2024 Subaru Legacy | (5.0★) |
| 5 | 2022 Mazda MX-30 | (4.0★) |
| 6 | 2024 BMW M3 | (0.0★) |
| 7 | 2023 Ford Mustang | (5.0★) |
| 8 | 2023 Mercedes-Benz AMG GT | (0.0★) |
| 9 | 2023 Audi A3 | (0.0★) |
| 10 | 2023 Chevrolet Camaro | (5.0★) |
| 11 | 2023 Hyundai Elantra Hybrid | (0.0★) |
| 12 | 2023 Nissan Altima | (4.0★) |
| 672 | 2010 BMW 7 Series | (0.0★) |
Final Verdict: Is the 2010 BMW 7 Series a Good Sedan?
The 2010 BMW 7 Series is ideal for buyers seeking a luxurious and powerful sedan with advanced technology, at a lower price point than newer models. It's worth buying if you're comfortable with potentially higher maintenance and repair costs. It is recommended to get a pre-purchase inspection. Opting for a well-maintained example with a comprehensive service history is crucial. The 750i or 750Li offer a good balance of performance and features. However, buyers prioritizing long-term reliability might consider alternatives like the Lexus LS.
Drew B
Drew is a seasoned automotive expert and contributor to VinCheck.info. With nearly 15 years of experience as a former Porsche technician, he brings a wealth of hands-on knowledge to his writing. Born in North Carolina, a region renowned for its deep-rooted NASCAR culture, Drew developed a passion for cars early in life, often building and working on vehicles from a young age. At VINCheck, Drew leverages his extensive technical background to provide in-depth analyses of various vehicles. His articles often focus on engine performance, reliability, and maintenance insights, offering readers practical information grounded in real-world experience. Some of his notable contributions include reviews on the Mazda CX-5's longevity and detailed examinations of engine options for models like the 2011 Toyota Camry and Tacoma